Until this jersey is in the hands of the riders participating in this event, the details of the piece will remain under-wraps.
Project: Jersey design for the Ride Studio Cafe Sicily cycling trip
When: 10 March 2013
Why: Because there’s no snow in Sicily. Why a jersey? Because it’s fun and I’m psyched that people will be joining us on this journey. A special jersey is the least we can do.
- Colors:
- Red and yellow for the Sicilian flag
- Blue, brown, and black for the RSC flag
- corsa siciliana al caffe’: The Sicilian version of the Ride Studio Cafe. It’s not an exact translation – it translate Race Sicily Caffeinated; it’s an adaptation appropriate for the trip.
- da caltagirone al vulcano etna: Start-point and endpoint of the tour
- 1.900 metri an the profile of Mount Etna: The height of the final climb up Volcano Etna
Special thanks to Patria Lanfranchi and Cristiano Bonino for inspiration and translation.
Project timeline in reverse:
Fe 26 | Having some problems with the Sicily jersey design. Nuances of embroidery are causing some trouble. We’ll get it figured out.
February 25 | Wrapping up the design. It’s fairly different from anything the Studio has previously done. I look forward to seeing it completed. A bit of a challenging embroidery design.
February 21 | Final jersey chosen. Final design begun. We still have two weeks until the trip. That’s lots of time in Rob Years.
February 5 | I’ve completed a first draft jersey design; no final decisions until we pick the jersey. Each jersey that Rapha offers has a different design, so depending on the jersey, the graphic design will have to change.
January 16 | We’ve decided we’re going to work with a Rapha jersey. The question right now is what’s going to be available once we go to order the pieces. We want a summer weight jersey for this trip.
January 7, 2013 | The trip is coming together well. It looks like we have enough riders signed up. That means I have to actually design a jersey.
December 22, 2012 | We’re providing a custom jersey design for each person that signs up for the Sicily trip that the Ride Studio Cafe is hosting for March.

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