Publicly, I try to separate my world views from my bike and work life. I don’t share my political leanings; I don’t talk about my thoughts on gender; I don’t share my religious views.
Today is different.
A website just posted a piece entitled, “The best custom bicycle builders in America.” The author included Seven Cycles. That’s cool, right?
Not today. That site is Playboy.
I tried to ignore it all and get on with “more important things.” But between recent political comments about “playing the woman’s card” and today’s WBUR’s #MoreThanMean I couldn’t ignore Playboy’s sad place in the 21st century — and Seven Cycles’ implicit condoning of that misogynistic outlet.
Playboy’s writer included Seven in the piece without our knowledge; we weren’t contacted or asked for content. They even used a photo from Seven’s Instagram account. Apparently we’re all “craftsmen,” too. I feel like I’m in the 1950’s today. For the record, about one-third of Seven’s employees are female; many work in production as “craftspeople.” Two of Seven’s original four founders are women. I could go on and on.
The perception that Seven had a role in being mentioned in Playboy is embarrassing and frustrating to me. I would not have agreed to it. It’s time to step into the 21st — or even 20th — century.