The Ride Studio Cafe has a Club. It’s a great club. We want to have a membership application packet that speaks to how great is the club.
This is a tricky project. The parameters include:
- It is a takeaway item that includes all the information you want to know as a Club member
- The packet has to fit in your jersey pocket – it is a cyclist’s club, after all
- the packet has to contain two debit-style cards
- The packet has to include the membership form
- The packet and presentation has to represent the Studio in quality, style, and content
- The packet is to be different than any other club membership packet
The original design fit in a Jewel case. The 2.0 version is a wire-o mini packet about the size of a wallet. The reason for the change was to fulfill the above requirements – primarily to make something that would fit in your jersey pocket.
- Project: Club Membership Packet for Ride Studio Cafe
- Content: Rob V.
- Design: Rob V. and Skunk
- Fabrication: Rob V., Skunk, various people
Small projects are always a lot more work than planned.
- The complete packet with the Studio debit card and the Club discount card
- The Studio debit card that comes with Club membership
- What is a “Cafe Racer?”
- The purpose of the Club. And possibly of daily life.
- A stack of packs





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